Boughey Distribution Ltd, one of the UK’s leading distribution and storage companies, has been appointed to handle, store and deliver luggage for Deeset Travelways as part of ASDA’s supply chain.

Boughey can store 700 pallets of luggage for Deeset at any one time and sends full loads of the suitcases to ASDA’s Wakefield depot, one of the company’s 20 distribution centres. When Deeset delivers the luggage to Boughey on containers the cases are nested, with a medium and a small case inside each large case. Before the luggage can be dispatched on individual pallets, Boughey first denests the two smaller cases and stores them separately. As a result, three times as much storage space is required once denesting has taken place.

Said Keith Forster, Managing Director of Boughey, “This operation involves quite an amount of floor space and getting the timing right is really important. We manage this by keeping about a week’s stock denested in order not to cause any timing issues on dispatch.”

Said Eamonn Byrne, Business Development Manager for Deeset, “We are primarily using Boughey because of the synergy we have with them. We have an established relationship with ASDA and Deeset and Boughey were already involved with ASDA’s petcare products, so both companies are ASDA specialists. As we are a micro-pick operation, working with Boughey on ASDA’s luggage distribution has been a good coming together.”

The logistics solution provided applies lean principles to transform retail supply chains from push to pull, significantly reducing inventory levels and lead times. Offering robust, seamless, highly transparent and above all, cost effective solutions, it provides a dedicated “direct to store” next day delivery service supporting all ASDA stores as well as supporting deliveries to all other retailers’ distribution centres.
ASDA is part of the Wal-Mart group and currently has 340 stores with five distinct model formats: ASDA Wal-Mart Supercentre, ASDA Supermarket, ASDA Living, George High Street and ASDA Essentials.